APRILIA, A. Customer Retention & Customer Relationship Marketing: Strategi Pemasaran yang Potensial. Jurnal Manajemen Maranatha, [S. l.], v. 4, n. 1, 2015. DOI: 10.28932/jmm.v4i1.99. Disponível em: https://journal.maranatha.edu/index.php/jmm/article/view/99. Acesso em: 17 mei. 2024.